Importance of Content in SEO
Content plays the most important role to rank a website it is also referred as King among factors involved to rank websites. The major advantage that content has:
* It increases the keywords density of the
* Almost any keyword can be targeted in the content
* Content is always theme based as it is written around the keywords
* Links come from within the content so these are content based links which have a better impact than traditional links
* Content always stays on the website you don't have to worry about the content being removed
* Content / Articles can be distributed across Article banks and resources and you can generate back links from those websites as well. So this is a dual benefit scheme: You increase the keyword density and can be used for quality one way links
* Content can be used as Articles / Blog Posts / Press Releases / Ebook
If you are really serious about promoting your website then consider adding as much content / articles as possible to the website. In the long run this would help to build the credibility of the website and also help in establishing authority for targeted keywords.
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