20
Simple Steps on How to Optimize your Websites:
Below are 20 simple steps you should know / keep
into consideration which optimizing your website.
- Choose a simple and professional web design
- There should be enough space for content
on the pages, don't use a design with a lot of images and very little space
for content
- The design should be scalable to add extra
content pages and easily linked with the rest of the website
- Try to make the website in layers / div and
not tables. The best option is if you can code the website in XML.
- Don't use too many images on the websites
- If you have using a large header, break it
down into small pieces
- Add alt tags to those images related to the
keywords you want to target e.g. if you are targeting SEO
Company India, use the same keyword as alt tag in a part of the
image and other keyword in other parts however don't stuff the website with
a lot of keywords, use 1 keyword per Image
- Save Images as Keywords, use the keyword
as the name of the images
- Don't use Flash, search engines cannot read
flash so avoid using Flash, if by any chance you have to use Flash, have
a separate text based section for content. Add separate section for content
pages and link them from text based links from the home page of the website
- Use your major products and services within
the top of the pages which are easily viewable and readable by the customers
so that they don't have to look around for the products or services
- Use simple navigation for the website
- Choose keywords which you can rank on i.e.
don't use keywords which are too tough for you to target. Check out: SEO
Keyword Research to find out which keywords are best for your
website
- Add Keywords in the Meta Tags: Title / Description
and Keywords
- Check for any Broken Links on the website
and remove them
- Check for any Coding Error and remove it
- Create
Articles around the products and services or keywords which you
want to rank on and add them on the website. This should be done regularly
- Create
Back Links on Anchor Texts to the website from websites with
similar theme. This should be done regularly
- Create
Articles and Press Releases and submit the same to various online
resources and create
back links from them to your website. This should be done regularly
- Submit your website details in Online
Directories, especially in related service category and area
specific category. This should be done regularly
- Add Google Analytics on the website to monitor
how the website is performing for specific keywords, number of hits, visitors
etc.
If you are looking for step by step process to
optimize your website please check out our SEO
Consulting Services: http://www.unbglobal.net/seocomsultants.htm